Damian Lillard penned a contract extension with Adidas in 2014, and his days under this sneaker seem to coming to an end after their basketball Fall/Winter 2024 priorities deck release, which snubbed the new Milwaukee Bucks guard.
Lillard and Derrick Rose are two athletes who will no longer be with Adidas moving forward, according to Instagram user yuanchengxin1. The new basketball sneaker line will focus on Anthony Edwards, Trae Young, Donovan Mitchell and James Harden.
The Dame 8 EXTPLY was the most recent release of Lillard with Adidas, although the former iteration of his signature shoe, the Dame 8, was released in December of 2021.
There is no reported contract extension in sight or any known project in the works for a new sneaker, and the usual industry standard maximum of two years between launches has passed.
Damian Lillard shared an Instagram post six weeks ago to promote the release of the “Advantage Dame’’ (Tennis Ball neon) and “Out Of This World’’ (black/orange/lavender blue) colourways for his Dame 8 EXTPLY.
However, on the Adidas Basketball IG page, they shared pictures of Lillard’s arrival in Milwaukee, so there is a chance that there is still loyalty between the two parties.
Lillard might be working on a contract extension behind the scenes or is ready to become a free agent in the sneaker world as he will also be entering the upcoming NBA season on a brand new team.
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